SEO is not a stand-alone strategy anymore. It’s changed dramatically in recent years, and what once worked before is not effective in todays digital landscape. Google changes its algorithm frequently, and every change can mean significant drops in your search rank. Therefore, your SEO strategy must insulate your website from that risk ensuring long-term growth in traffic. Rob Ellis Web Design provides comprehensive SEO services to:
- Drives organic traffic to your website
- Increases your visibility and gets your website more visitors
- Increases website conversions
- Continually improves your digital presence by constant analysis and adjustments to strategy
Rob Ellis Web Design doesn’t try tricking the search engines, instead work with my knowledge of what they recognize as important both right now and in the distant future. My SEO knowledge, specialized resources and advanced tools are what enable me to effectively manage and anticipate constantly changing algorithm changes search engines make letting me maximize your SEO results.
Working with Rob Ellis Web Design offers many advantages. I am based in Waterdown and service the GTA with our bread and butter being SEO and WordPress. I’ll work closely with you to identify your specific needs, create a customized SEO package and build a plan that helps improve your search result.
- Keyword Research and Analysis: Continuous keyword analysis by your campaign manager will evaluate keyword trends, identify ranking opportunities and establish both short & long-term SEO goals.
- On-Site Optimization Ongoing On-Site optimization assesses your website making the necessary adjustments to meet best practices for SEO.
- Off-Page Link Building Link building builds trustworthiness and authority for your website. If this is done wrong, you’ll risk losing all of your search engine rankings. I use a wide variety of white-hat techniques, to attract the highest quality links to your website pages.
- Penalty Assessment & Recovery Did you drop in rankings? Has your traffic decreased? This may be the result of penalty from the search engines. I assess your website using link assessment technology identifying any penalties then we work to develop your strategy for a swift recovery.
- Technical SEO Search engine optimization’s technical aspects are rarely talked about, but they’re crucial. I will assess and optimize your website architecture, sitemaps, URLs, and your mobile search effort, eliminating duplicate content and ensuring proper canonicalization.
- Content Optimization Development In the current environment, incredible content that offers value to searchers ranks high on search engines. I’ll determine what your prospects are searching for, developing and optimizing premium-quality content that answers their questions helping increase your website visibility while building brand authority.
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